4226 readersIt seems there’s a holiday for everything. Ball Point Pen Day is coming up on June 10, Talk Like a Pirate Day seems to be every month, and I just learned this is National Postcard Week – yes, postcards are so awesome that…
1030 readersPostcards may be an inexpensive way to market your business, but no matter how affordable postcards are, there’s no excuse for sending out a careless campaign. Put some thought and planning into postcard campaigns to improve your bottom line and improve and future marketing efforts. Avoid these three common postcard pitfalls to achieve postcard marketing
949 readers Mother’s Day is on Sunday, May 9, and it’s a huge consumer holiday with billions of dollars made in sales. There’s still time to tap into this holiday, no matter what kind of business you’re in. For example, here’s how…
2619 readersToday, postcard marketing is one of the most powerful strategies your company can employ to boost sales. Since the first postcard was used for marketing – sometime around 1872, I’m told – postcard marketing has grown exponentially for its convenience, price and response. But postcards weren’t always popular marketing tools. In the early days of postcard
1519 readers Want to get more customers and profits out of your postcard marketing in 2012? Try these five hot postcard marketing ideas. Intrigue It’s often difficult to resist the urge to pack as much information and as many benefits as you can into a postcard design. Doing so has the effect of carnival barkers: impossible to go unnoticed,
2133 readers If you’re a graphic designer, marketer or business owner, you’re probably rather familiar with postcards. After all, postcards are often staples of successful marketing campaigns and one can spend countless hours debating the best design, copy, offer and target audience for any specific postcard. And even though you’ve undoubtedly put the time in to learn more
3479 readersFive cool tips for small business success this Spring.
2582 readers Postcard printing remains one of the most powerful marketing strategies available to small businesses, yet many companies have yet to engage in postcard marketing. If you’ve been hesitant to try postcards marketing, perhaps for the postage investment, or if postcard marketing hasn’t worked for you in the past, I issue the following challenge: launch a
4512 readersLooking for some awesome Easter marketing ideas for your small business? Try one of these gems.
1585 readersI always tell clients who depend on print marketing for sales success that they should maximize their dollars by printing smart and for repetition. Three postcards sent to 1,000 people will always perform better than one postcard sent to 3,000 people,…
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