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• Reader’s Digest goes mobile, enriches content, and attracts new audiences and advertisers with Adobe Digital Publishing Suite!

  23256 readersPeggy Northrop, Vice President and Global Editor-in-Chief at Reader’s Digest, recently talked to us about how the best-selling magazine is reinventing its brand by going mobile. With Adobe Digital Publishing Suite and Creative Suite software, the digital editions of the magazine include interactivity, video, audio, and high-resolution photos. Reader’s Digest’s digital apps are broadening its audience and

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  Alumni Magazine Editors Face the Digital Question

  38 readers Like many publications, university alumni magazines struggle to stay relevant in the digital age.  How much should the magazines engage in social media? Should alumni magazines dabble in tablet apps? Editors discussed these questions at The Council for Advancement and Support of Education (CASE) Editors’ Forum in Minneapolis March 20-22. Tina Hay, Editor, The Penn Stater, opened the

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  Magazine à la Mode

  9147 readersThe Figaro Group recently adopted Adobe Digital Publishing Suite to create i-mad, a groundbreaking digital magazine for touch-screen tablets. i-mad—universally accessible on nearly every tablet reader—is an exceptional digital women’s magazine based on its flagship title, Madame Figaro, which concentrates on lifestyle and fashion. With Adobe Digital Publishing Suite, the Figaro Group can effortlessly incorporate photos, video, and sound

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  ASOS Blends Shopping With Editorial on the iPad

  4523 readers ASOS, an online fashion and beauty retailer based in the UK, recently launched a digital edition of its popular ASOS Magazine to help expand its reach internationally. Using Adobe Digital Publishing Suite, Professional Edition, ASOS was able to leverage its existing print workflow based on Adobe InDesign to create a feature-rich, interactive digital edition. Editorial and Design Director

• App of the Week – Scientific American

  8000 readersBy Teresa Demel Nature Publishing Group recently introduced the tablet edition of Scientific American for iPad.  In order to stay connected to its subscriber base, the publication uses direct entitlement, available in the Enterprise Edition of Digital Publishing Suite. Since I have a subscription to the print version of the magazine, I demonstrate the effortless one-step

• 160over90 Takes University of Dayton Viewbook to Apple iPad

  10198 readersA great example of how Digital Publishing Suite, Single Edition can be used to create engaging digital content for publication to the Apple iPad was created by branding and advertising agency 160over90 for their client, the University of Dayton. Many universities and colleges send out printed viewbooks each year highlighting their philosophy, academic programs, and

• Adobe and Kindle Fire Connects Magazine Publishers and Readers

  9312 readersThe Kindle Fire started shipping this week and will soon be in the hands of many readers around the globe.  Watch this short video by Adobe Evangelist Colin Fleming as he shows off the new Amazon Kindle Fire and talks about how Adobe Digital Publishing Suite lets publishers  immediately distribute magazine and newspaper subscriptions through

• Digital Publishing Suite Receives “Strong Positive” Vendor Rating from Gartner

  4706 readersGartner recently released its vendor rating for Adobe, and awarded Adobe Digital Publishing Suite  a “strong positive” rating, indicating that the publishing solution has a strong market position and is a powerful product offering. Gartner Vendor Ratings, often used by investment professionals to assess company performance, evaluate many aspects of a technology provider, including strategy,

• University of Oregon: One Course – Many Possibilities

  31895 readers Highlights from Mobile Media Production Course Offered by the School of Journalism and Communication, University of Oregon Digital Publishing Suite is being rolled into education curriculums around the country as a way to prepare students for the world of digital publishing with some real life skills.  The ability to create a digital magazine and do something

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  App of the Week: Macalester Today Alumni Magazine

  7698 readersBy Teresa Demel Ever since I graduated from Macalester College (ahem… awhile ago), I’ve received the college’s alumni magazine, Macalester Today, on my doorstep. Accustomed to the peripatetic nature of new graduates, they successfully found me when I moved not just from St. Paul to Seattle, but also between about 10 apartments and houses. Imagine my recent