1547 readersIt took seven months to hit the one billion mark, but only four more weeks to hit three billion. That’s the number of Intelligent Mail Full Service mailpieces processed by the U.S. Postal Service since the program’s implementation last May. Read more »
335 readersMarketing research firm Ask Your Target Market (AYTM) recently undertook a survey examining the effectiveness of direct mail — Are customers more likely to look at their mail than they are at emails? Make purchases based on offers received? Surveying 400 U.S. adults online panel participants, they found: Nearly one in five (17%) respondents receive advertisements or
627 readersThe number of mailers signing on to the US Postal Service’s Intelligent Mail Full Service program increased by 60% between mid-December and January 4. There are now 171 Intelligent Mail Full...
1522 readers ROLLING MEADOWS, Ill. — At G&C Direct Mail Marketing Inc., the operative word in full variable data printing capabilities is “full,” as in full color, full digital production and full speed ahead. Prior to installing the Screen Truepress Jet520 inkjet web press in December 2012, the Dallas-based direct
1532 readersThe U.S. Postal Service (USPS) has announced its plans to retire the POSTNET barcode in January 2013. The USPS followed this announcement with the publication of a Federal Register Notice on Friday, March 2, 2012, asking for comments from interested parties. Further, in January 2014, the USPS plans to take the next step of requiring the
693 readersPostal Service to move ahead with plans to raise the Intelligent Mail barcode readability...
584 readers DENVER - PostNet, the nation's first Neighborhood Business Center offering printing, marketing and design solutions for small businesses, received a Mail Innovations award from the U.S. Postal Service at the 2013 National Postal Forum on March 18. PostNet was recognized for its exemplary participation in Every Door
572 readers DENVER - PostNet, the nation's first Neighborhood Business Center offering printing, marketing and design solutions for small businesses, received a Mail Innovations award from the U.S. Postal Service at the 2013 National Postal Forum on March 18. PostNet was recognized for its exemplary participation in Every Door
457 readersPrinting/marketing firm joins with U.S. Postal Service to provide advice at direct-mail...
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